Best Western offers guests a choice of the following hotels based on customer's needs and budget: BEST WESTERN® BEST WESTERN PLUS® BEST WESTERN PREMIER® BEST WESTERN PLUS EXECUTIVE RESIDENCYSM BW Premier CollectionSM. The Best Western hotel brand has a strong global reputation for excellence, with yearly awards such as the following:

The prestigious TripAdvisor® Certificate of Excellence four times more often than the industry average.
International Quality Assurance Awards 2014-2015

Pet owners will be pleased to learn that Best Western is very pet-friendly hotel with more than 1,600 pet-friendly hotels across North America. Working with Cesar Milan, Best Western provides tips to make travel easier for guests and your pets. They also offer for an exceptional midscale value with the following amenities:

a welcoming environment
comfortable room,
breakfast
free high-speed Internet access
great service
Business center with copy and fax service

In North America, 49 percent of Best Western-branded hotels maintained an overall rating of four or higher, out of a possible five, as reviewed by TripAdvisor users. Positive guest feedback includes:

comfortable beds
clean rooms
nice helpful staff
close to public transportation and tourist attractions
very reasonable pricing

Best Western also offers what they call the "I Care" Cleaning Program. This program empowers housekeeping staff at Best Western hotels in North America to an innovative way of cleaning using tools such as Ultra Violet (UV) sterilization wands and UV inspection black light wraps to clean guest rooms and common areas. They also provide clean remotes or wraps for the remote control device and pillow and blanket wraps.

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The Bad

Pricing
Scrutiny

Best Western's long list of prestigious awards and brand popularity makes it harder to see the reality of the actual hotel experience, i.e. if they deliver on their promises. Guests should be aware that there is also a difference in quality between the economy Best Western and the higher tiered brands like the Best Western Plus and Best Western Premier. With each tier upgrade, amenities are delivered closer to what the brand promises, with pricing increasing substantially for guests only in the midscale demographic. Amenities promised have faced some friendly scrutiny from customers, such as:

Noisy locations in some major cities
facilities are not as good as the price
You get what you pay for, no more.
Small rooms
Communal balconies in some locations (limited privacy)

Also to be noted is that promoted amenities are typical at most United States hotels but not guaranteed. Additionally, amenities will vary at International locations.

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The Bottom Line

Best Western holds a plethora of accolades in the hotel industry for everything from best website to best customer engagement. They have several brand tiers with increasing levels of quality, amenities and pricing. Guests get the level of quality they pay for. As a global brand with a solid reputation, guests can feel secure in what to expect, although it can vary on location and individual franchise owner standards. The hotel chain's universal appeal comes from its great staff, its convenient locations across North America and several other continents, and its commitment to providing personalized and caring guest experiences. As the world's most popular midscale hotel brand, Best Western's affiliation with so many partners allows customers to benefit from various discounts like AAA membership.

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User Reviews

Star Rating
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3.7

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332 Reviews

Review Breakdown

5 grade

39%

4 grade

27%

3 grade

13%

2 grade

3%

1 grade

17%

Sentiment Criteria

Value

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Quality

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Service

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Trustworthiness

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Dale Drew Grangeville, ID

My wife and I stayed at Best Western hotel in Dayton, Washington in the end of December 2018. We have stayed at this location several times in the past. The hotel is a nice hotel in a good location. The hotel is clean and has very good services with one major exception; the rooms reek of perfumed dryer sheet and scented detergent smell. If you like that smell good for you. We do not use scented products in our home as we both find them offensive and have reactions to scented products. We have experienced this problem at BW Dayton in the past complained to the hotel management. When we go to a hotel we expect it the be clean and not smell like a hazardous waste dump.

7 years ago

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Jason Curcio Calgary, AB

I would give them 5 stars based on cleanliness, value etc BUT, BW as a company itself doesn't seem to care about their customers. The individual hotels are great to at least reply to my questions but corporate has yet to reply to any of my emails. My emails are not necessarily complaints but questions regarding my BW points or rate discrepancies on the app vs their website. Not one single reply. I travel a lot for work and their are lots of options! Time to start exploring them.

5 years ago

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Mary Hernandez Rockford, IL

We stayed at Best Western in Watsonville California, the continental breakfast was good and had more variety then you would normally see. Nora in the breakfast room is very attentive. The rooms were clean, the flowers/landscape lovely. My only complaint would be next time I would ask a room away from the pool. People in the pool make a lot of noise and the sound comes into the room. But if you don't go to sleep until 10:00 pm then it should not be a problem. The pool closes at 10:00 pm

7 years ago

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Julia Halliday Pleasant Grove, UT

The last time I stayed at this hotel, I was happy with how it was run. Nothing special, but it was clean and smelled nice. I liked the set up of the room, however, it was a little on the small side. Not quite big enough for my taste.

7 years ago

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Brian Boone

They had been a great, consistent chain, however we have noticed in the past few years they've been falling behind with little things. In one year we stayed at three different Best Westerns and each had issues with the cleanliness of the pool or hot tub. One had a musty/moldy odor in the room that turned out to be from the ac/heat unit.

7 years ago

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Cindy H Gilbert, AZ

I have stayed in Best Western several times over the years and while it is not the worst, it certainly has never been great. The hotels feel run down and not kept up. There is one exception of a best western near Mt Hood in Oregon that i stayed at a few years back and it was nice. I will consider Best Western but it will not be my first choice.

5 years ago

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Brenda Norwalk, CA

I like how they are accommodating and they make you feel welcome I wish they had different variety of things to try out like a bigger pool or a bigger gym. They definitely need an ice machine.

7 years ago

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Jonny Hancock Draper, UT

Best Western has really stepped up its game in recent years. I stayed at two different Best Western locations recently and both of the rooms were very nice and clean. The mattresses were super comfortable as well.

9 years ago

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Rose Nuffer Orem, UT

They're a reliable chain wherein each of its hotels has more of a distinct personality than some other chains. Last time I stayed at a Best Western I enjoyed the pool and the breakfast selections. The staff was nice and helpful.

5 years ago

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Irinna Danielson Riverton, UT

For an affordable, comfortable stay, Best Western has always been a good experience for us. The hotels are clean, the free breakfast is enough for our family, and the swimming pool is always just want the kids want. For the price, Best Western is one of those smaller hotels that you can trust.

6 years ago

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Janan Grange Pleasant Grove, UT

We stayed at the Best Western Palmyra Inn and Suites and felt it was a good hotel for the location we needed. We stayed for two days and enjoyed the free hot and cold breakfast, free wifi and free parking. The rooms were clean and spacious for our needs. I would recommend this hotel if you are in the Palmyra area.

6 years ago

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take7 Sandy, UT

Probably always the cheapest among the hotels we search when we're in an area and need one. Some are better than others. I don't mind it when it's just me. Their locations are good and they do an ok job with their services. Some rooms haven't been as clean as I would like and the cleaning during the stay sometimes isn't either.

6 years ago

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Mhorne182 West Valley City, UT

Best Westerns are typically good but can be hit or miss. We usually have a good experience but there are several locations out there that are unacceptable. Make sure to research and read reviews when deciding whether or not to stay at a best western

6 years ago

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Reckholdt Draper, UT

We travel often, and Best Westerns seem to be the most accessible hotels everywhere we go. We know it is a trusted brand and we know it will always be decent. We make sure to read the reviews for each individual hotel because some are a little more worn. However we have stayed at a LOT of Best Western Hotels and have never had a bad experience.

6 years ago

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Wendy Liu Bethesda, MD

The staff have been wonderful and the breakfast has many choices each day. Parking is free and plentiful. We used Google Maps to get here from the airport and it took us right to their front door. The room was nicely cleaned and is serviced every day.

6 years ago

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Molly Keogh Ogden, UT

We have always had great experiences at Best Western. The Hotel was clean and well maintained. The breakfast was great and kept all of our kids happy.

6 years ago

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Vincent J. Rizzo

The property was an older one but kept up rather well. Rooms were clean and spacious. Beds were comfortable. and the staff was friendly and helpful.

7 years ago

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Thomas Hullinger Pleasant Grove, UT

I have stayed at Best Western many times over the years and they have what I need and want. A good bed, a hot shower, cleanliness, and safety. They are great!

8 years ago

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Tom Pleasant Grove, UT

Best Western has a wide range of hotels, but if they have the Best Western name I can trust that they will have everything I need to have a great stay.

8 years ago

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Mark Benson Nakhon Sawan, 60

Best Westerns are fairly nice hotels. The employees are kind and the room itself was clean. Complimentary breakfast was good and I enjoyed my experience. I plan to stay there again need be.

5 years ago

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Mckay Jensen American Fork, UT

I went to best Western down in Page Arizona and it was nice. They had a nice room, they didn't have the best beds. The best part was the breakfast in the morning. I would go again because of the breakfast.

5 years ago

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Rathan Kumar Trabuco Canyon, CA

Many locations that are always convenient for my staying and hotel stops whenever I travel worldwide and especially domestic. Customer service and welcome desk have always been pleasurable.

6 years ago

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Jacob American Fork, UT

Best Western is a great place to stay when traveling. We love to stay at Best Western when visiting Disneyland to be super close and have the best deals as well as complimentary breakfasts.

6 years ago

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Yolanda Queer Shelley, ID

Best Westerns are nice hotels with comfortable beds and great staff! They have always been so helpful when I have questions or need assistance.

5 years ago Edited September 14, 2021

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Yolanda Briganti Riverton, UT

The Best Western I stayed in in St. George Utah was clean. The building was old but the sheets were clean and the bed was comfortable.

6 years ago

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Christina King Pass Christian, MS

We enjoyed our stay at the Best Western in Independence, Iowa. The breakfast was nice and the kids enjoyed the indoor pool.

6 years ago

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roxanne Millville, UT

//////Best Westerns are a great value motel if your on a budget, they have breakfast that has also helped us save money

7 years ago

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Robert Parrillo Patchogue, NY

Very personal customer service. Been staying at the best western at lake buena vista every year for years. Always treated like family.

7 years ago

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Karli American Fork, UT

Best Western is a good, generally cheaper option when looking for lodging on a road trip. The few times I’ve stayed have been pleasant without any complaints.

5 years ago

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SKleven Salt Lake City, UT

We have stayed in many Best Western Hotels. For the most part they have been neat and clean, one thing that is really nice is a good continental breakfast.

5 years ago

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April Jones Tremonton, UT

Most Best Westerns are very nice. My only complaint is some haven’t been sprayed since the 90’s and even still have the smell to them from when they were smoking rooms.

6 years ago

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Ellie Cheyenne, WY

Best western hotels offer a clean, spacious, and welcoming atmosphere no matter the location. Their prices are unbeatable and the staff are always very accommodating.

6 years ago

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Emily Norton Tucson, AZ

I always look for best western hotels when booking a trip. They’re clean, not super expensive, and usually provide all the amenities you want included in the price.

6 years ago

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Valentino Chanel South Jordan, UT

You get what you pay for. I’m always looking for a hotel with free breakfast and this place delivered well! The beds were nice. I wouldn’t recommend the pool. 🤢

6 years ago

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Juliann Mecham Managua, MN

I have had many different experiences with Best Western all around the states and even out of the country. They are reliable and clean. I would recommend.

6 years ago

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Bryndie Managua, MN

Pretty friendly staff. Rooms were all clean and they had good basic amenities. Not a bad place to stay if you’re looking for a more inexpensive option

6 years ago

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Brittney Miskin Riverton, UT

Have always had a good experience when we have stayed at a best Western. I love that their hotels always offer a free breakfast. Great when traveling as a family.

6 years ago

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Larson Riverton, UT

It was so nice, clean, and organized. The beds were comfortable. I definitely recommend staying there.

6 years ago

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Mary biergans Grand Ledge, MI

Excellent breakfast person. Best western in Watertown New York. This man is so exceptional!! His name is Luis.

7 years ago

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Betty L Kennedy

We always get a room with a view of the ocean. And the Restaurant is Wonderful!1 Great Food!! Betty

7 years ago

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DSW46 Pomona, NY

Friendly staff, fair prices, clean rooms & great breakfast choices include in the price of the room.

7 years ago

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Jordan Bell Orem, UT

Best Western is a great place to stay. They may not have the best hotels but they are very affordable and very high quality for the price

4 years ago

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Christopher Milke Olney, MD

Good hotels in solid locations. Consistency of cleanliness and product offering seem to be getting better but not 100% done yet.

5 years ago

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Jun Chen Rockville, MD

I have a lot of experience in Best Western. The people in Best Western are always friendly and willing to help. I also like the food in Best Western.

5 years ago Edited September 14, 2021

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Joannetta Jarman Secaucus, NJ

A great stay for quick and easy for a night. We didn't want to spend too much money and we loved the value we got for staying in it.

5 years ago

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Hailey Burt Eagle Mountain, UT

Best western is a great family friendly hotel chain. I always feel comfortable going there with my family, would recommend.

5 years ago

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Alexa Cooper Salt Lake City, UT

Lots of fun family memories getting a room at best western on long road trips! They seemed pretty cost effective in my parents eyes.

5 years ago

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Nicole Johnson Portland, OR

Every Best Western I have stayed at has felt like a regular hotel. No complaints to be had. Very clean and comfortable overall.

5 years ago

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Christopher Whiting Los Angeles, CA

A good hotel can be hit or miss on the quality depending on location. Overall through my travels, I have found them to be above average in quality.

6 years ago

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Morgan whiting Los Angeles, CA

I know when I see a best western that I will get a clean room and have great service during my stay. What else could you ask for?

6 years ago Edited September 14, 2021

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