Trivago

• Technology
• Data Aggregation
• "Top" Widget

Technology

Trivago acts as one of the largest hotel searching and booking sites on the web. Its technology allows users to quickly sort through thousands of results almost instantly. With nearly one million hotel providers found on its platform, Trivago is able to help thousands of travelers book travel stays all over the world each day.

Data Aggregation

Trivago's ability to aggregate data and pricing information is one of the best features available to its users. In fact, the company pulls information from over 400 websites. After pulling in this data, users are able to input specifics regarding their upcoming travel and find the right solution for their lodging needs.

One of the biggest benefits of this wide reach is the site's user reviews. This allows Trivago to compile thousands of reviews for hotels, helping shoppers to get a better idea of the experience. The bigger the data sample, the less likely it is that outliers are affecting results. 

"Top" Widget

Trivago's "Top" widget can be found directly on the homepage of its website and allows users to search through frequently traveled cities and/or destinations. These "top" results are based on what other travelers are currently booking and provide users with additional insights into what is happening in the world of travel. This feature can also give users ideas about attractions and other activities to take part in while on vacation.

• Limitations
• Basic Mobile App

Limitations

Even though Trivago is one of the largest hotel booking sites available online, there are still some areas of concern for prospective travelers. While Trivago may be the resource users want to use to book their lodging accommodations, that is essentially all that can be reserved through its platform. Reservations that cannot be made through Trivago include the following:

• Flights
• Rental cars
• Vacation packages
• Cruises

Basic Mobile App

Trivago's hotel search mobile app is free to download and available for Apple and Android users. While the app is convenient, it is relatively limited and only performs basic functions, including what can be managed and reserved online. In addition, Trivago's mobile app does not feature any extras or exclusive offers to entice users to download.