Rue21 Logo
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4.2

Overall Score

Author: Kalicia Bateman

LAST UPDATED: January 15th, 2022

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The Good

  • Affordable pricing for men and women
  • Consistent sales and promotions
  • Free shipping and returns
Rue21 is known in the fashion industry as being a bargain-shopping destination. They provide their customers with affordable clothing in numerous locations around the country and online.

Affordable Pricing for Men and Women

The store Rue21 is marketed for a younger generation. Their merchandise is mainly sold for both teenage girls and boys. Because clothes are sold for this age group the company tries to keep pricing reasonable. Most items are very affordable, falling in the twenty-dollar range and can be found at discounted prices at one time or another. Their goal is to be a company that provides youth with fashion and style without having to sacrifice their savings. Both boys and girl's clothing is sold at Rue21 along with many other types of merchandise. Rue21 is not limited to apparel selections but also sell shoes, accessories, fragrances, plus size clothing as well as normal apparel selections. Each category is listed as its own brand and can be easily accessed on their online store as well as in any retail location.

Consistent Sales and Promotions

When shopping on the online website, a customer can find a number of promotions running on the homepage. Promotions such as buy one get one, and free shipping with orders over fifty dollars are frequently found on the website. The top menu bar includes a sales tab for all merchandise that has been discounted to an even lower affordable price. Most items will find their way to the sales selection at one time or another and customers can always find a great bargain deal while shopping with Rue21.

Free Shipping and Returns

Rue21 offers free shipping with any order that totals over fifty dollars. This is a great benefit to customers located in the contiguous forty-eight states but, unfortunately, does not offer to ship to anywhere outside of this location. They do not have international shipping and will not even ship to Alaska or Hawaii in the United States. Rue21 also extends a free return policy to any returns in-store. A purchase made online can be returned to a retail location at no cost to the customer. However, if a customer does decide to return an item via mail, the customer is responsible for all shipping costs. Rue21 will accept returns for the first thirty days after purchase and will even accept any and all merchandise for return as long as it is not damaged.
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The Bad

  • Customer service availability
Rue21 has a few things that could be improved:

Customer Service Availability

Rue21 online shopping website refers customers to get in contact with the customer service department if they have any questions or concerns about their purchases. The only way to get ahold of the department is by one phone number. For a store the size of Rue21 and one that has been in business 39 years, customer service should be a top priority in the best way to keep their customer happy and returning. The difficult customer service is reflected in their return policy by only accepting returns for the most part in-store. A company that is available to ship merchandise all across the country should be able to make returning it through the same mailing process easier on the shopper.
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The Bottom Line

Rue21 is a large company that offers affordable fashion styles to teenage boys and girls in the United States. They have many great promotions running that change with time and keep customers excited to see what is next both on the online store as well as their retail locations. They have been in business for thirty-nine years and have learned how to keep their customers returning. They offer free shipping on any orders over fifty dollars and allow returns for up to thirty days after the original purchase was made. They do however have customer service issues. This can be improved though and customers will continue to love the products and style sold at Rue21. Because of the many positives, we recommend shopping from Rue21.
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Star Rating

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3.2

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99 Reviews

Review Breakdown

5 grade

23%

4 grade

27%

3 grade

17%

2 grade

5%

1 grade

27%

Sentiment Criteria

Value

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Quality

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Service

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Trustworthiness

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Linda Turner Normal, IL

The rue 21 store around my area was having difficulties with their machinery. One of the ladies that was working there had me put my card in twice because the machine wasn't working correctly for some reason. I then asked if it charged me twice and she had told me no. I later on check my money in my account and they had taken twice the amount they were supposed to take. I called them, trying to fix the situation and hopefully get my money back and they had said they couldn't help me and I would have to work it out with the bank. I personally think new machinery would be the best thing to get because I don't want anyone going through what I had gone through.

6 years ago

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Upset momma Saint Paul, MN

I finally found a store that carry a teenage style and the size that my 12yo son can wear. He needed some shorts for activity and I found his size at rue21. He wore the shorts 1 time. He went to dinner and went outside to play. He fell and the shorts shredded to pieces on the but, down the front, the zipper broke, the button came off. He was standing there with his underwear showing in front of others. At least he had a pair or basketball shorts to change into. Poor quality shorts. I wouldn’t recommend these shorts to anyone. This is why the only get 3 stars.

7 years ago

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Breezy Cheesy Richmond, TX

Earlier this month I went to rue 21 and got some fuzzy black slides . I wore these slides for the first time today and I already see a hole in them that wasn’t there before .

5 years ago

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Desi Pleasant Grove, UT

Rue21 doesn't really have great quality in clothes and are pretty expensive for the quality. The clothes aren't that pleasing to look at. I bought these cheap quality sweaters for 30 bucks, and they were on "sale." I returned them later cause it wasn't something that I wanted to wear and it wasn't comfortable.

7 years ago

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Lindsay H. Draper, UT

Customer service at Rue 21 is quite poor and clothes are low-quality. I once bought a shirt here that ripped the first time I wore it.

9 years ago

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Sheryl Wilson Salt Lake City, UT

Rue 21 has great sales on clearance items. There merchandise isn't the highest quality. However, it's a good bang for your buck.

9 years ago

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Kisha Cole Albany, GA

I love Rue21, but they need to go back to constant RueBucks...now, they only do it on specific dates - which sucks.

8 years ago

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kaylee Salt Lake City, UT

Rue 21 has some nice things, but they are low quality. Usually inexpensive so that’s nice. Their clothes don’t last too long though.

6 years ago

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DeeDee G. Norcross, GA

This store is good for girls from ages 10 to 16. But past that would not reccomend. The clothing is cheaply made so be careful when washing

6 years ago

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Lori Fletcher Saratoga Springs, UT

I won't shop at Rue21 because their clothing is really cheap quality. I like that they organize by color though and their employees are nice.

6 years ago

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Amanda Warrendale, PA

Rue21 clothing is a bit cheap and falls apart. It's great when you need to order something trendy that you know you'll only wear once.

6 years ago

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Kaitlyn McBride Roy, UT

Great price and great styles, product quality can be hit or miss but for the most part worth what you pay

6 years ago

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Nathan D. Warrendale, PA

Rue21 is a fun clothing provider - you can find affordable teen styles in a variety of fun and crazy colors.

6 years ago

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Chase H Provo, UT

Has a much more urban feel. The store feels cluttered and doesn't give the feel of a super great company.

8 years ago

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Jamie Neider Magna, UT

Went in to find a dress for me and my girls. All of it was catered to a more teenage crowd.

6 years ago

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Michelle W Coraopolis, PA

The cheap of the cheap. You need something for $3 and feels like it's $3.... go to Rue21.

6 years ago

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Scotlynn Blair Phoenix, AZ

Love that they included plus sizes, cheap clothes with cheap prices. Cute options

7 years ago