3.8
4.9
Overall Score
Author: Kalicia Bateman
Logoworks is an online graphic design company that provides custom designed logos, websites and business branding affordably and quickly. Though it specializes in creating high-quality logos, its designers are also able to design posters, email templates, postcards, websites and just about any other graphic design project that a business might require.
Clients start with explaining what kind of project they need, then follow up with filling out a short online creative brief on their company or organization and what kind of design preferences they have.
Next, they choose their design package based on their needs and budget. Finally, the client can expect to see some design concepts sent to them in just a matter of three days.
At that point, feedback can be sent regarding the logo concepts that have already been sent. If there are tweaks or adjustments to be made, these can be sent back for revisions.
Logoworks avoids what is often referred to in the industry as "Spec Work", which is when designers compete on projects by creating a custom design that they hope will get picked by a client and if it isn't, that designer sees no compensation for the time and effort they put into their designs.
Logoworks pays their designers whether their work was chosen to be the official branding logo for a company or not and they believe that doing so helps to encourage only the best results from dedicated designers who are reliable and work hard to consistently provide top-notch results.
Turnaround times are quick and the results are very professional. Each logo design concept has been created by designers who have a lot of experience as such.
There are no additional fees or hidden charges for the designs that Logoworks offers. They are very upfront with the charges for customers. Logoworks charges up to $99 in upfront designers fees, but besides that, there are no hidden charges.
Clients can expect to see initial concept designs in just three days with Logoworks. Other companies can take up to a week to deliver the initial designs or will make you pay extra to rush the order.
Recent reviews on BestCompany reveal that the majority of clients are satisfied with Logowork's service. Many reviewers praised the company’s attention to detail, creative process, and turnaround time.
All of the packages for Logoworks range between $199-$599, with the base package starting at $199. Although the upper packages are accurately priced, the base starting package is more expensive than other competitors in the industry. Many other businesses offer a base starting package from $0-$50.
The prices are a bit higher than many of the industry competitors, specifically those who outsource their design work to those who compete for creative projects. This can be seen as a bad thing or a good thing for those who appreciate what Logoworks calls an "ethical approach" to design where they pay their designers what they are worth and pay them whether their designs are chosen or not. This may translate into slightly higher prices for clients but many clients may appreciate working with companies that are loyal to their designers as well as those they serve.
Logoworks seems to be a very professional company with a high level of customer service and loyalty to its team of designers as well as their clients. Having been in business for nearly a decade and a half speaks well to its services and to the satisfaction of their past clients.
Logoworks may charge more than some competitors, but you get what you pay for: Logoworks checks all the boxes in compiling a complete brand package for each client.
Logoworks is able to provide every kind of graphic design service that a business or organization could require. Logoworks also provides an online portfolio with lots of examples of previous work and satisfied clients to give prospective clients an idea of what they can expect as well.
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