Cheaper Than Dirt

• Affordable Pricing
• Large Selection of Products 
• Customer Service 
• Return Policy 
• Shipping
• FFL Dealer Location Tool
• Knowledge Center

Affordable Pricing

The main benefit of Cheaper Than Dirt resides in their company name, it's cheap.

For those that are looking for guns at a lower price for themselves and gifts for others can most likely find them on their online retail store.

Cheaper Than Dirt is also well known for their lower-priced ammo. In fact, they sell boxes of certain types of ammo for less than $5.

In general, customers can expect to find the ammunition rounds they need for a decent price. Cheaper Than Dirt also promotes online sales and deals on a regular basis.

Large Selection of Products

Cheaper Than Dirt offers a wide selection of products on its website including firearms, ammunition, parts and accessories, gun care products, hunting gear, camping supplies, range and shooting sports gear, survival gear, tactical gear, and several other items tailored to the average outdoor enthusiast.

The amount of options available for sale provides a level of convenience for customers as it allows them to buy everything they need in one place.

Customers can also purchase their firearm, ammo, and their gun accessories all on Cheaper Than Dirt's retail store website.

Customer Service 

The online retailer has years of note-worthy customer service experience.

According to their website, Cheaper Than Dirt offers a guarantee that states they use the "latest encryption technology" to keep customers' personal information secure. This fraud protection guarantee includes customer names, addresses, and credit card information.

In regards to customer service, the company does offer a good amount of shipping information on their site.

Return Policy

Cheaper Than Dirt has a flexible 90-day return policy for all bought items. The company's 90-day return time frame is significantly longer than what some other companies in the guns and ammo industry offer.

Shipping 

Cheaper Than Dirt strives to ship each order on the same day as it was made.

Some orders may take longer to ship based on when the item purchase was made, what item was purchased, and what state the item is being shipped to.

Cheaper Than Dirt will charge $9.95 for standard shipping on all non-firearm purchases. All shipping on firearms is free and, according to their website, firearms "typically ship within 1 to 2 business days" to an FFL dealer.

All ordered items come with a tracking number to make sure customers know where their items are in the shipping process.

FFL Dealer Location Tool

The company has a helpful FFL dealer locator tool on its website. This tool is filtered by states and then filtered by cities.

Customers can easily locate which FFL dealer is near them and can choose to receive their purchased firearm at that location. Cheaper Than Dirt also offers a phone number for each FFL dealer listed on its website.

Knowledge Center 

Cheaper Than Dirt offers an online knowledge center that customers can take advantage of.

This knowledge center includes information about purchasing a gun online (covers what they require, what customers need to do before placing an order, and more), ammunition information, scope information, AR-15 information, etc. This knowledge center is designed for those who are planning to buy a firearm for the first time.

• Limited Selection of Firearms
• No Specialty Firearms
• No Comparison Tool

Limited Selection of Firearms

Since Cheaper Than Dirt has more than just firearms and ammunition inventory.

Potential hunters and shooters may be drawn away from placing an order with Cheaper Than Dirt since they do not commit all resources to their firearms and ammunition departments.

Their selection of firearms and ammunition for sale is not as wide as other arms dealers because of their variance in items.

No Specialty Firearms

Cheaper Than Dirt does not carry specialty firearms like left-handed guns or muzzleloaders, and they only feature one firearm specifically designed for younger users.

Despite their flexible return policy, Cheaper Than Dirt does charge one of the most expensive restocking fees in the business at 25 percent.

No Comparison Tool

The search options that Cheaper Than Dirt has are very specific, but they are confusing, and unless the customer knows exactly what they want to buy/ what they are looking for, it is difficult to maneuver the company's website and see all types of firearms and munitions that are available.

Additionally, it's important to note that the store does not have a comparison tool for customers to use.