MailChimp offers many options for their users and includes a comprehensive on-site Knowledge-Base with articles and tutorials on each of MailChimp's features. Short videos are included in the tutorials for those who want a more visual approach. MailChimp has a good pricing structure and is very transparent in what their plans include as far as features and the limits of subscribers, emails, etc. There are a few holes in the coverage which could not be found online, nor by contacting customer service. With the Forever Free plan, many small businesses can access tools which are easy to use and available only for a monthly subscription elsewhere. MailChimp offers both a free trial of and a 30-day money back guarantee for its services. Users will also be treated to an unlimited image hosting capacity, meaning they can upload as many of their own images as they desire.

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The Bad

Customer support
No mobile-friendly templates

As mentioned above, our review team found that nearly every question which they had was easily answered by website research. The customer service interactions and requests for more information were lacking with agents that gave nebulous answers or did not respond at all (email requests for information went unanswered for 3+ days). In addition to the lack of phone support, MailChimp offers no mobile-friendly email templates. For a company that has been in business since 2000, one would think MailChimp would be aware of these issues and work hard to resolve them.

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The Bottom Line

In spite of the issues with customer service, our team fully recommends using MailChimp as an email marketing program for most small business customers. The Knowledge-Base is extremely complete and answers nearly every question possible. Those users having email lists with more than 2,000 subscribers and less than 80,000 subscribers are in the area of information of which our review team could not receive adequate information and as such, MailChimp may not be as good an option for you until this information is discovered, either by subsequent research by our team or by discovering the information with further research by prospective clients.

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User Reviews

Star Rating

3.9

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24 Reviews

Review Breakdown

5 grade

38%

4 grade

29%

3 grade

25%

2 grade

1 grade

Sentiment Criteria

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Nishita McLean, VA

I have used the free version and turns out it was better than our paid subscription of Constant Contact. I'm sure the paid version has more features, however satisfied with the response, click and opening rate on the emails sent.

7 years ago Edited September 14, 2021

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ltrain8796 Orem, UT

Used Mail Chimp campaigns for our small business. It has been really helpful in keeping in contact with our current and past clients. Best of all adjusting the campaigns or changing direction were very easy to do.

6 years ago

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Kogan Powell West Valley City, UT

MailChimp is awesome if you're just starting a business or need business-related mass email capability. Not the best for non-marketing mass emailing...a little too formal for that.

6 years ago

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Jacob American Fork, UT

Mailchimp makes it easy to email lots of people at once. With easy navigation and step by step instructions, professional and amazing emails can be scheduled and sent out easily. I love using mailchimp for my job.

6 years ago

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Tony Riverton, UT

Used MailChimp for work and were really happy with the service. I can't comment on cost, as that was never visible to me, but platform was easy to use for creating mail lists.

6 years ago

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Cam McClellan Magna, UT

Mailchimp is so easy to use and allows us to stay in contact with our clients quite easily. I am grateful for them as they’ve increased my business by 20%.

6 years ago

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Angelina Hamilton Gulfport, MS

Use this at work and really like it. It is user friendly.

6 years ago