Salesforce

• Mobile App
• CRM Features 
• Customer Service 

Mobile App

Salesforce offers a mobile app that allows users to be organized and productive on the go. The app is very similar to the desktop version of Salesforce, which makes it really simple to use it on your mobile device. The Salesforce app allows the users to access contacts and social profiles, sales and lead-generation tools, files, and much more. Also, users have the ability to update their team on the status of the sales no matter where they are.

CRM Features

Salesforce developed many different features to help every type of business to improve and to grow. Contact management and lead generation features allows the users to improve their sales efforts and increase their revenue. Forecasting and reports features are a great way to update the whole team on how the business is doing overall. And collaboration features make it easier for each member of the team to update each other on the status of their sales efforts.

Customer Service

Salesforce customer service offers toll free phone numbers and live chat feature to assist their users in any complications they might have with the software system. In addition to the customer service contact information, Salesforce offers a link to the company's Success Services page, which includes training, one on one help, YouTube page, where you can watch how-to videos and demos of Salesforce.

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• High Pricing 
• Complex CRM for a Small Business 

High Pricing

Salesforce offers multiple payment options based on the size of the business and the features users desire to include in their CRM system. For large businesses the price of this CRM system might not be an issue; however, small businesses might think that the prices are to steep for them. Listed below are the Small Business Solutions pricing:

• Essentials — $25 per user per month (billed annually)
• Sales Professional — $75 per user per month (billed annually)
• Service Professional — $75 per user per month (billed annually)
• Pardot Growth — $1,250 per month (requires an annual contract)

Complex CRM for a Small Business

Some of the strengths of Salesforce might also be some of the weaknesses of this CRM system for a small business. Even though multiple features and customizable options can be a great way to organize and build your business, some small businesses might find that this software to be very complex. This might be the case for businesses that might not have a designated sales team or businesses that might need something simpler to keep a close connection with their contacts.