Identity Guard vs NortonLifeLock

Jenna Vasquez
Jenna Vasquez | Contributor
Identity Guard and LifeLock are two top-rated companies that provide reputable identity theft protection services.

Both companies offer fairly advanced technology compared to what other companies in the industry offer. Identity Guard, for example, offer IBM® Watson™ Artificial Intelligence technology while LifeLock has cyberthreat-blocking Norton technology. Each company provides multiple identity theft protection service options at relatively affordable costs.

Identity Guard logo
#13 Identity Guard
5.2 Overall Score
3.5
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(17)
NortonLifeLock logo
#10 NortonLifeLock
5.2 Overall Score
2.9
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(213)

Overview

Identity Guard

Monthly Price

$7.50-33.33/Month

Identity Theft Insurance

$1 Million

Family Protection Available

N/A

Assists with Pre-existing Conditions

N/A

Time in Business

Undisclosed

NortonLifeLock

$9.99-29.99/Month

Up to $1 Million

N/A

N/A

21 Years

Ratings

Identity Guard

Overall Score
5.2 of 10
Review Score
3.5
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Value for Money
4.0
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Quality of Product or Service
4.0
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Company Trustworthiness
4.3
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Likely to Recommend
7.5 of 10

NortonLifeLock

5.2 of 10
2.9
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3.8
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3.7
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3.8
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5.7 of 10

Reviews

Identity Guard

Number of Reviews
17
Review Breakdown
3.5
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1 star
29%
2 star
0%
3 star
0%
4 star
35%
5 star
35%

NortonLifeLock

213
2.9
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1 star
43%
2 star
6%
3 star
7%
4 star
7%
5 star
37%

Reviews for Identity Guard

Helpful Favorable Review

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AMOS Hodge

February 28th, 2022

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Review Source

I like Identity Guard because they offer a family plan at a very reasonable rate and I think that they do a excellent job of monitoring your information What I dislike is the contact of updates about your account

Helpful Critical Review

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Joshua Smith

February 24th, 2022

DETAILS

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Review Source

I used Identity Guard for many years and was pretty happy with it. Then they updated both the app and their web interface to a very clunky system and removed certain functions, such as the credit analyzer tool. I cancelled and switched to a competitor. Such a shame, as the old interface and app were very useful.

Reviews for NortonLifeLock

Helpful Favorable Review

star star star star star

Angie

February 24th, 2022

DETAILS

Edited April 6th, 2022

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Review Source

I loved the service and the protection was amazing!! I was a victim of identity theft, lifelock fixed all my problems, they took care of all the legal stuff, and helped me to get a identity theft pin number for my taxes.

Helpful Critical Review

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Janette Vogel

February 24th, 2022

DETAILS

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Review Source

I had gotten a free year of this service and four months after having the service someone had opened an account at Sam’s club in Canada while I lived in Florida. I had gotten no notice of it whatsoever and then received a bill from Sam’s Club for over $2,000. So, I don’t have anything good to say about this “identity theft protection “.

The Final Word

LifeLock and Identity Guard both offer impressive identity theft protection services and relevant, advanced technology. Both companies provide dark web monitoring services, mobile apps, and various additional protection tools like virus protection and anti-phishing software. 

Identity Guard provides identity theft protection solutions to individuals, families, and businesses. Additionally, Identity Guard offers customers up to $1 million in regards to identity theft insurance, a U.S.-based case manager, a risk management score, and IBM® Watson™ Artificial Intelligence technology. 

Meanwhile, LifeLock has three service options available and several device security benefits including parental controls, virus protection promise, PC SafeCam, PC Cloud backup, secure VPN, etc. LifeLock also provides customers with a Million Dollar Protection Package, 24/7 customer support, and lost wallet protection. 

Identity Guard and LifeLock are both top-rated companies and offer reputable services in the identity protection industry. Although LifeLock may offer more advanced features and services than Identity Guard, both companies are worth looking into if you are searching for identity theft protection services.

Top Choice

NortonLifeLock Logo
NortonLifeLock

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