Old Navy Logo

Old Navy

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6.1

Overall Score

Author: Kalicia Bateman

LAST UPDATED: November 11th, 2022

Old Navy was founded in 1994 in San Francisco and is part of the Gap Inc family of companies. The company was started as a way for Gap, Inc to capture a lower budget market. Other companies in the family of brands include Gap, Banana Republic, Athleta, and Hill City. After a few rebrandings, Old Navy is now a one-stop family clothing shop with affordable but stylish apparel, bringing in the most revenue of all the Gap Inc companies with a loyal customer base.

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The Good

  • Loyal Customer Favorites
  • Convenient Shopping
  • Affordable Prices and Frequent Sales
  • Caters to Diverse Body Types and Shapes

Loyal Customer Favorites

Loyal Old Navy customers rave about the company’s line of workout clothing, as well as its school uniform options for children. Our reviewers claim that the quality and fit of these items rival those of much higher-priced brands. Customers especially appreciate the savings on children’s uniform items, considering that those items must be replaced often as children grow.

Convenient Shopping 

Old Navy has more than 1,000 retail locations, as well as an easy-to-navigate website that allows customers to purchase from the other Gap brands at the same time and pay all at once. Old Navy also has a robust app that allows you to shop and choose to ship or pick up items at your local store, as well as store your receipts and your credit card information. 

Affordable Prices and Frequent Sales

Our reviewers love Old Navy’s affordable prices. The company caters to customers who love a good deal, and Old Navy delivers. Loyal customers who return often will benefit from the Old Navy Cash program, where customers receive store credit for a purchase at a later date, usually within the next month. Customers who purchase items that go on sale shortly after don’t have to worry about buyer’s remorse. The company offers a one-time price adjustment within 14 days of purchase.

Old Navy offers frequent sales and markdowns and is known for seasonal sales such as Black Friday, including doorbusters. Clearance items are regularly reduced, offering out of season or surplus items from prices starting at .99 cents, and many basic items such as jeans are frequently marked down 50 percent (in the $15–$20 range).

Caters to Diverse Body Types and Shapes 

Old Navy offers a wide variety of basics, including styles, colors, and fabrics that complement each other and comprise wardrobe staples. Customers appreciate the brand’s established line of plus size women's clothing. Shoppers can find clothing designed to fit both tall and petite frames. Jeans and pants are available in slim or curvy fit to appeal to customers with a variety of shapes.

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The Bad

  • Return Policy 
  • Complaints About Product Quality

Return Policy 

Old Navy offers a 45-day return policy. Some frustrated customers do not feel this is enough time, especially because other stores such as Walmart or Target offer 90-day terms. Also, if you don’t have a receipt or items lack tags, customers only get store credit and at the sale price if the item has been marked down. 

Although this policy is problematic to some customers, other clothing retailers like Ross have similar policies, so it isn’t out of line with industry precedents. To mitigate issues with returns, customers can link in store receipts to the mobile app to avoid any reduction in return value.

Complaints About Product Quality 

Several one-star and two-star reviews mentioned that customers were disappointed with the quality of some Old Navy products. Customers mentioned issues with fabric pilling and rapid deterioration of the items during initial use and wash. It’s possible that the company’s dedication to a low-price point may mean sacrificing quality of materials. Customers who appreciate the company’s brand can look for higher quality items — at higher-price points — at the Gap and Banana Republic, both of which are part of the brand family.

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The Bottom Line

Old Navy is one of the best options for family apparel. The brand offers an impressive selection of products at low prices. There is something for everyone in the family, and many shoppers enjoy purchasing matching or coordinating outfits for multiple family members for special occasions such as Christmas pajamas, holiday outfits, and family pictures. The company has excellent options for school uniforms, workout apparel, jeans, and plus size clothing. 

For the best deals, take advantage of the company’s frequent sales and promotions. Customers should also pay attention to the return policy and option for one-time price adjustments. If you are looking to invest in quality pieces that will be in your wardrobe for years, you may want to look at the Old Navy’s higher-end family of brands, including Banana Republic. But if you’re looking for a great price on wardrobe basics, you definitely want to take a look at Old Navy. 

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Star Rating

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4.3

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656 Reviews

Review Breakdown

5 grade

51%

4 grade

34%

3 grade

11%

2 grade

2%

1 grade

2%

Sentiment Criteria

Value

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Quality

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Service

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Trustworthiness

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Upset Customer Logan, UT

I love Old Navy jeans. I bought 2 pairs and earned $20 of their "super" cash. I came back during its reward period and and bought a couple new things. I changed my mind on one item and decided to return it and get something different. Upon doing this, not only did I find out that I couldn't use any of the "super" cash on my new purchase making it lost, but that they only gave me $10 of my $20 because I didn't spend $50 dollars this time. No amount of loving their clothes makes up for ripping their customers off. I will never shop here again.

7 years ago

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Jennifer Simpson Jacksonville, FL

I love the store. But I’ve had an unreal online experience. My address was off by one digit and I caught it BEFORE shipping. It has been virtually impossible to fix this small problem. Old navy and UPS both blame problem on the other and my package has been sitting at a post office in Jacksonville FL ( nobody knows which one) for a week. At a standstill. And I LIVE in Jacksonville FL. Waaay too much trouble for a 25 dollar order!!!

8 years ago

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Carmen Gomez Richmond, VA

Today in the okd navy of chesterfield town center the cashier told me that if i apply for the credit card they will be gave 20 porcent off. And that was not true. I told her that the total of the amount doesnt change and she trying to say that yes but I allready see the total before i apply.

8 years ago

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Kaylee West Jordan, UT

I worked a seasonal job at an Old Navy and it was awful. The store had mice and was always dirty despite there being a cleaning crew. My managers were rude which didn't make for good customer service. The clothes were always dirty from falling on the floor.

8 years ago

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Alison J

Horrible customer service - tried to return a defective product and they refused to reimburse anything other than the sale amount, which was much less than i paid for it

7 years ago

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Rosie J Lehi, UT

Are not worth it. The rewards do not automatically come on your card. You have to move them there. Dumb. Also I had to cancel mine because I moved. There is no way to change your address if you do not own a cell phone.

6 years ago

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flora

Not happy with their clothing. After washing, the clothes seem to shrink and pill. Tried buying a couple times but always get the same result from clothes. Would rather pay a little more for a higher quality product.

6 years ago

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Nancy Paugh Long Beach, MS

Most items are overpriced. There is not much of a variety of styles. The sizes are well undersized. Items do not hold up under normal wear and tear.

6 years ago

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Doris Cirelli

The music in the stores is so loud you can't constrate on your purchase.

7 years ago

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Juliann Mecham Managua, MN

I do not like this store. The clothes do not last long and are very cheeply made.

6 years ago

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Mykahla Nelson Managua, MN

This company is super cheap and poorly made. I would recommend if you are on a budget!

6 years ago